Startups: Create a Brand Experience like Big Dipper Ice Cream

How Startups Can Be Like SMBs - Big Dipper Ice Cream, Missoula, MT

A look into the brand experience and marketing of Missoula, Montana's Big Dipper Ice Cream.

Published on July 27, 2019


Since 1995, Big Dipper Ice Cream has consistently been a staple of Missoula, Montana.

Coneboy, their cheerful, Distrokid-eque mascot, is seen on apparel like hats, buttons, and tees, in film festivals and other event’s sponsors lineups, on their ice cream trucks, in grocery store ice cream aisles, and many other locations.

Hand...

Read more

Simpol Theme is an open source static website theme made for use with Jekyll static site generator. Focus on the writing, the content, with this minimal-esque theme.

See the code + demo

Articles by category

I'm sending out an email newsletter with blog articles and how-to's, alongside posts and new projects from talented folks in the tech industry. Subscribe!

Makerviews by Scott Mathson exists to share the stories of and advice from a variety of makers, designers, and artists.

Rooted in a deep love and appreciation of handmade, quality goods, I'm setting out to partner and collaborate with artisans and craftspeople, highlighting these makers through in-depth articles.

Check out Makerviews, my latest project!